Wednesday, September 17, 2008

new response from Kraft foods

I previously wrote to request that Kraft make foods free from red #40, yellow#5 and #6. Here is another response I received today:

Hi Laurie,
Thank you for visiting http://www.kraftfoods.com/.
Although Pillsbury is not one of our brands, I would like you to know that we have begun making a few products without any coloring. For instance, Invisible Kool-Aid. Also, keep in mind that any product to which a colorant is added to enhance visual appearance is considered "artificially olored" even if the colorant used is a natural ingredient.I appreciate you taking the time to e-mail us and let us know about this situation. We always like to acknowledge when our consumers provide us with information that can help us serve you better.
I'll make sure to forward your information onto the appropriate staff.Again, thanks for contacting us, and I hope you'll continue to enjoy our products.

Kim McMillerAssociate Director, Consumer Relations

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